If you’ve been using social media for any length of time, you’ve probably seen your share of memes. What makes memes popular is the way they give people a common topic or trend to make jokes about. This creates a community as the meme is expanded and shared. People love memes, but what about brands? Are they invited to the party? That is a question every social media manager grapples with at some point.
The answer is more complicated than you think. Why? Because memes move quickly. What’s funny today is outdated tomorrow. If your organization is not prepared to jump on a trend quickly, it may be something you simply want to avoid. Secondly, meme humor can sometimes be cutting or biting. If that doesn’t fit with your brand, again, you may want to avoid the topic entirely.
#799 Generate New Sales From Old Clients
#798 Getting Lost
#797 Authenticity Matters
#796 You’ve Got Mail
#795 Tips to Train Your Brain
#794 A Little Cappuccino Goes a Long Way
#793 Finding Your Ideal Client
#792 The Long Game
#791 Life Cycle Marketing
#790 Invite me In
#789 Empathy and Action
#788 The Follow Up Process
#787 MEGA Position
#786 Lessons from Improv
#785 Copywriting Style Guide
#784 New Tech - Finding What is Right for You
#783 Measure Your Email Results
#782 Google Wants You to Do Better
#781 Time to Pivot
#780 Protect Your Assets
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