Many potential customers read your bio to figure out who you are, and what it is going to be like to work with you. Danielle Hughes believes you need to give them a sense of who you are as a person instead of a litany of tasks and accomplishments. That task list doesn't help them start the conversation with you or get to know you in any way.
When somebody reads your bio and then meets you or they has a conversation with you. it should be the exact same person. They shouldn't feel that there's a disconnect. They shouldn't feel like the words on the page were stiffer than the person they're talking to or vice versa right.
The trick is to present genuine self so that somebody feels like they already know you or they want to know you or they want to ask you a question.
Danielle is one of the contributing authors in MORE THAN A FEW WRITTEN WORDS, a collection of essays by some of my favorite guests. It is available on Amazon
#798 Getting Lost
#797 Authenticity Matters
#796 You’ve Got Mail
#795 Tips to Train Your Brain
#794 A Little Cappuccino Goes a Long Way
#793 Finding Your Ideal Client
#792 The Long Game
#791 Life Cycle Marketing
#790 Invite me In
#789 Empathy and Action
#788 The Follow Up Process
#787 MEGA Position
#786 Lessons from Improv
#785 Copywriting Style Guide
#784 New Tech - Finding What is Right for You
#783 Measure Your Email Results
#782 Google Wants You to Do Better
#781 Time to Pivot
#780 Protect Your Assets
#779 It Is All About The Cash
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