Using the Whole Whale - A Nonprofit Podcast
Business:Non-Profit
When it comes to advertising and marketing, it's common knowledge that the more personalized the message, the better. But are personalized videos too heavy a lift? Oli Bridge, Head of Marketing at Bonjoro, says no. Rather, personalized video is the best way to double your fundraising efforts.
This week, we sit with Oli Bridge as he walks us through the pros and cons of personalized video. Bonjoro is used to sending personalized videos to engage and delight customers and donors, and has seen massive results. Listen to find out more!
Find more about Oli Bridge and his work below:
Bonjoro: https://www.bonjoro.com/
Video Funnel Playbook: https://www.bonjoro.com/videofunnelplaybook
292: (news) Census undercount & Oligarch Philanthropy Problem
291: (news) Historic Refugee Crisis & $80M Crypto Donation Response
290: (news) Invasion of Ukraine Triggers Humanitarian Catastrophe
289: (news) DOJ Headaches & Public Benefit App
288: Fundraising Automations to Setup in Q1
287: (news) Nonprofits Prepare for Ukraine Evac & Volunteer Shortage
286: The Great U.S. Volunteer Shortage & CEO Transition at VolunteerMatch
285: (news) Don’t GoFundMe in Canada & Crisis at Textline Around Data Sharing
284: The Case for Crypto Donations - The Giving Block
282: (news) Nonprofits VS Spyware & National Blood Shortage
282: (news) NGO Capital for Capital Rioters & Red Cross Hack
281: (news) Thousands Serve on MLK Day & A Classy Acquisition
279: (news) PE Firm Acquires Nonprofit Tech & PEW 2021 Data
278: The Hidden Cost of COVID on Children Who Lose Parents
278: (news) Nonprofits Salary Struggles & Franklin A. Thomas Legacy
277: Predictions for Nonprofits in 2022
276: (news) log4j Nightmare Before Nonprofit Christmas & Jobs Report
275: (news) ‘Troll Philanthropy‘ and For-Profit Activism
274: The rise of remote fundraising through the pandemic with atlasGO
273: GivingTuesday up 9% & Clinton Foundation Down 75%
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