Luxury Listing Specialist - Dominate High End Listings In Any Market
Business:Marketing
To make a name for ourselves in the high end luxury space, we have to go above and beyond all expectations. How should we be staging our houses for the ultra luxury market? How can partnering with other agents help us build credibility, and how do we approach commission splits when we’ve partnered up?
On this episode, partner at Berman and Pollinger and dynamic global ultra-luxury real estate expert, Jennifer Berman, shares how to make a name in the ultra luxury market.
If you’re new to the space, find a luxury agent in your market, ask them to go with you to a listing and offer to split 50/50 with them. -Jennifer Berman
Takeaways + Tactics
At the start of this episode, we spoke about why it’s never a good idea to list a property at a higher price than its value. We also discussed how to approach clients who try to cut agent commission, and shared how lower commissions can have a negative impact on clients themselves.
We also shared insights on:
Guest Bio
Jennifer Berman is one of the partners at Berman & Pollinger. Jennifer is a sought-after expert in ultra-luxury real estate, thanks to her dynamic personality and extensive experience. In addition to managing teams of over 200 agents, increasing sales to $1 Billion within a year for a top luxury real estate firm and facilitating foreign entities, Jennifer is also a TV personality who has been featured on several media outlets. You can catch Jennifer on CNBC’s new real estate show, ‘Listing Impossible’.
For more information about Jennifer, visit https://bermanandpollinger.com/about/about-berman/?gclid=CjwKCAiAis3vBRBdEiwAHXB29KVhkFAxYiHcxjojpYBsAcB7-K1rfkv9_ZFXSGrfRa5xSSPJ1bQLghoCzUoQAvD_BwE
The Skill of Negotiation - How to Win Buyers and Influence Sales w/Tom Hayman
List Segmentation
How to Develop a Powerful Networking Blueprint w/James Huang
The CLUE Report
Real Estate and LGBTQ Inclusion - What You Need to Know w/John Thorpe
How to Get in with Builders & Developers
Title: The Best Practices to Pivot, Thrive and Bring Value During Covid 19 & Beyond w/Monica Reynolds
SALT & the Luxury Market
Creating More Inclusivity in the Industry w/Shanta Patton
How To Secure That First "Trophy Listing"
How to Distinguish Yourself in the Luxury Market (Pandemic or Not) w/Tami Bonnell
50% chance to sell during Covid-19 or a 0% chance—which sounds better?
Key Components of a Successful Online Marketing Strategy
Boost Your Conversion with Video w/Mike Valdes
Get More Qualified Showings With Drive-by Open Houses
Building Confidence as a New Agent in the Luxury Space w/Ruby Goings
Why Having a Luxury Division is So Important
Boost Your Business by Becoming a Leader in Your Community w/Joseph Magsaysay
One Simple Rule to Remember to Increase Your Conversion
How to Break into the Luxury Space in Any Market w/Taylor Somera
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlström
B2B Agility™ with Greg Kihlström
MarTech Podcast ™ // Marketing + Technology = Business Growth