Guest: Stephane Malrait. Stephane leads Market Structure & Innovation activities for Financial Markets at ING and also has external partnership and development relationships with Fintech companies.,
ING is a global bank with a strong European base of more than 57,000 employees that serve around 38 million customers, corporate clients and financial institutions in over 40 countries. Their purpose is to empower people to stay a step ahead in life and in business.
Digital Marketing has Disrupted the Market, now what?
The past two years of the pandemic have fast-tracked digital behaviors. People don’t interact with their banks like they used to. Customers have flocked to digital banking the world over and this is just the beginning. Big institutions are often the last to navigate big changes in the marketplace. But the big banks that aren’t keeping up today may soon be dinosaurs of tomorrow. What to do to stay ahead of the digital curve? What not to do? Please tune in and find out with our guest, Stephane Malrait.
HOST: In addition to being the host of the internationally popular Fintech Scaling show, Richard Doherty is the founder and CEO of Scale Up Consulting, A consulting business that helps scale Fintech companies to attain stellar profits with their Key to Profits System.
Top 3 Insight Bombs:
1) Why finance leaders should change their mindset from “success first” to “learning first”
2) How ING created an Innovative culture that formed a closer, more intimate relationship with their customers, and you can do the same
3) How customer needs must be understood and acted on as the catalyst for wholesale improvement
Resources
e-book: Unlock Hidden Profit Zones: https://www.scaleupconsulting.co.uk/sign-up/
Scaleup Diagnostic: https://scaleupconsulting.co.uk/#single/0
Guest Profile: linkedin.com/in/smalrait
Guest Website: https: ing.com
Scale your company faster and better now
Want to speed up your scaling journey with my help? Get in touch with me here to see how I can help! richard@scaleupconsulting.co or visit our website https://scaleupconsulting.co.uk/
Episode 46: Helping Banks to Create a Digital Future with Timothée Grüner
Episode 45: Gamification as you scale with Stephen Old
Episode 44: Using Data to Unlock Power with Julian Cork
Episode 43 Unlocking the African Volt with Simon Ellis
Episode 42: Pivoting to Survive with Tom Britton
Episode 41: Scaling Disruptive Ideas with Derk Roodhuyzen de Vries
Episode 40: To Scale, Find the Right People with Martin Kassing
Episode 39: How Philosophy Determines Your Path with Gerard Bernal
Episode 38: Creating Rituals to Scale with Manolo Atala
Episode 37: Rev Up Your Growth by Breaking the Rule Book with Azamat Sultanov
Episode 36: How to use AI at Scale with Roey Mechrez
Episode 35: Making the Shift toward a Hyper Scalable Startup with Arthur Gonzalez Mac Dowell
Episode 34: Building a Platform to Scale with Jordan Lawrence
Episode 33: Building An Engaged Workforce with Peter Stuhr
Episode 32: Addressing Liquidity Pain Points with Democratized Investments with Bilal El Alamy
Episode 31: The Pursuit of Financial Independence through Intelligent Technology with Charlie Richardson
Episode 30: The Secret Power of Leverage with Pablo Viguera
Episode 29: The Secrets of how to Create an Operating Rhythm at Scale with Andra Sonea
Episode 28: Let Your Customers Catapult you Forward with Andrew Anastasiou
Episode 27: How to Find, and keep, Your True North with Søren Nielsen
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