On this week's episode of The Impact Sessions Podcast we meet Lisa East, Managing Director of The Thinking Cap and we explore all things content.
From content creation to creating a content calendar and plan but particularly, how ANYONE can and should be able to be interesting on the right social media platforms.
We discuss how the global pandemic has changed the face of content, with more people having more time to create more, but is that necessarily a good thing?
Lisa shares some great tips on where to start if you are not sure, and some questions to ask yourself before just diving in.
We look at design v the written word - what works best and how to stop the social media "scroll" too.
Lisa also discusses lead generation using content and how to sustain growth if you have an opportunity to exploit.
Basically, if you run a business, are responsible for developing the profile of a business, or are just looking at ways to up your content "game" then give this excellent podcast a watch or listen.
Lisa really is at the top of her game.
Feedback, as always is most welcome.
Contact Details
Lisa East
Managing Director
The Thinking Cap
Tel - +44 (0) 7436 223688
Email - lisa@thethinkingcap.co.uk
Web - www.thethinkingcap.co.uk
LinkedIn - https://www.linkedin.com/in/lisaeast/
The Impact Sessions 40 - Positivity in a Pandemic
The Impact Sessions 39 - A Genuine Ambition to Improve NHS Performance
The Impact Sessions 38 - Heavy Industry in the North - How Is 2021 Looking?
The Impact Sessions 37 - Inspiring People Across the World - Quite the Ambition
The Impact Sessions 36 - A Genuine Passion for UK Manufacturing
The Impact Sessions 35 - Why The Pandemic Has Really Focused Businesses on Their Customers
The Impact Sessions 34 - 20 Years as a Guardian of a British Icon & Brand
The Impact Sessions 33 - How Is The Current University Experience Preparing Students for the Future
The Impact Sessions 32 - The Global Success Story of a UK Manufacturer & Brand
The Impact Sessions 31 - Hospitality & Food Businesses, Here's to a Better 2021
The Impact Sessions 30 - How Managing Your Goals Created Award-Winning Success & Growth
The Impact Sessions 29 - If You Have a Pension, Listen to or Watch This Podcast!
The Impact Sessions 28 - Marketing Trends for 2021 - Online & Local Should You Do Both?
The Impact Sessions 27 - Recruitment is Easy - There Are Loads of Candidates Around!
The Impact Sessions 26 - Oh No, Not The "Pivot" Word
The Impact Sessions 25 - Growing a New Business in a Global Pandemic
The Impact Sessions 24 - The Characteristics of a Genuine Entrepreneur
The Impact Sessions 23 - Academia & Business - Building Genuine Collaboration
The Impact Sessions 22 - Angel Investment
The Impact Sessions 21 - So What is Mental Health Awareness Actually About?
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