So you know that your personal brand is your biggest asset.
But with all the social platforms, creating content is becoming almost a full-time job.
Couple that with the fact that you likely won’t be able to monetize on your brand for at least two years, no wonder why so many people see content creation as a daunting task.
But today, I want to break down a simple trick that will help you create content in just a couple of hours a week.
First off, find out what your niche wants to know more about. Once you know the topics, arrange them in 4 or 5 different pillars.
These pillars will be your guidelines, so that every time you sit down to write a post, or film a video, you can refer to one of the pillars and start talking (or writing) about it.
I help freelancers and solopreneurs scale their businesses, so I talk about hiring, automation, sales, content creation, productivity, etc.
Once you figure out what your framework looks like, you don’t have to re-invent the wheel every time. Just glance at your pillars and start talking about the topics you are already familiar with!
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453: The Hidden Value of Content Creation with Derek Clelan
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