"Really great ideas come from anywhere."
This week we're joined by Jason Tisser, freelance creative director (formerly at Sun Bum). Jason talks about transitioning from the agency side to the brand side, why listening is so important, how he frames his creative process, and more. This one is full of gems!
Follow Jason:
jasontisser.com
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Descript
Burton Lead Designer Casey Callahan on Humanizing Creative
Women’s Health Features Director Kristin Canning on Being Fascinated By The Details
Public Speaking + Presentation Coach Hannah Michelotti on Presenting Yourself Authentically
Trew Gear Director of Operations Katherine Donnelly on Making Things Better
Former Chaco Marketing Director Jamie Kirby on Making Your Vision a Reality
Town Hall CEO Robin Hall on Creating Your Outdoor Biz Community
Troy Lee Designs Digital Marketing Manager Tanya Velazquez On Telling Your Brand Story
Ibex GM Bonie Shupe on Reviving a Brand
Climate Neutral CEO Austin Whitman on Taking Our Climate Impact Seriously
Mountain Hardwear Director of Marketing Matt Burbach on Authentic Brands and the Future Of Work
What Apple's Ad Tracking Changes Mean For Outdoor Industry Advertisers (minisode)
Wild Rye Marketing Manager Kami York-Feirn on Being An Authentic Brand
What The Influx Of New Outdoor Participants During COVID Means For Marketing (minisode)
10 Creative Ways To Engage Your Athlete Team (minisode)
5 Signs Of An Extraordinary Creative Director (minisode)
Pro Skier Elyse Saugstad on Letting The Skiing Speak For Itself
How Outdoor Brands Can Utilize Instagram Reels (minisode)
Professional Skier Lynsey Dyer on Celebratory Creativity
Humanizing the Workplace (minisode)
Photographer, Filmmaker, and Adventurer Evan Green on Speaking A Visual Language
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