Suzy Whaley (moderator) - Honorary President, PGA of America
Golf has been booming at all levels in recent years, experiencing the largest net increase in participation in decades as over 500,000 new golfers hit the links in 2020. Golf looks much different than it did 17 years ago, due in large part to a data revolution. Beyond ball speeds and spin rates making Bryson Dechambeau a household name, advances in data collection and analysis are impacting all aspects – how the game is played and broadcasted, how fans are interacting with golf-related content, and how data is being used to attract new players and fans. This panel brings together leaders from the top golf associations and brands to discuss the embrace of data and the path forward from here.
Achievement Unlocked: Esports Analytics
Do Athletes Need the Media?
Unlocking Potential: The Next Generation of Tracking Data (Presented by STATS)
Skin in the Game: Sports Gambling’s Emergence in the US
Managing the Big League Levers
Rebooting the Lakers/Celtics Rivalry
Career Kickoff
The People Advantage: Culture Analytics
No Lead Is Safe: Innovation in Sports
Breaking Away from the Pack: Sports Entrepreneurship
Baseball 2.0: Updating America’s Pastime
Wild West of Analytics: Other Industry Perspectives on Use & Misuse of Data
Who Says No? A 1-on-1 with Adam Silver and Bill Simmons
The Cutting Edge: Hockey Analytics (Presented by Sportlogiq)
Changing the Game: How Advanced Data is Enhancing Broadcasts (Presented by ESPN)
Creating a Sports Legacy
What Does the Fox Say? Analytics in Poker
Winning Outside the Game in the Business of Sports
An American Analyst in London
Ticketing Analytics: The Power of Open Distribution
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