Our guest is John Hall, author of Top of Mind and Co-founder and CEO of Influence & Company. Business is never “just” business. It’s always about relationships. It’s always about a human connection. When you’re viewed as a valuable, trustworthy partner, the opportunities are endless. Position yourself for success by establishing and developing content-driven relationships that keep you and your brand Top of Mind.
This will be a great conversation for you to walk away with tips and nuggets. Join us.
Influence & Co., is a company focused on helping brands and individuals extract and leverage their expertise to create, publish, and distribute content to gain influence, visibility, and credibility with their key audiences. In less than three years, John has grown Influence & Co. into one of the largest providers of high-quality expert content to the world’s top publications, ranking No. 72 on Forbes’ “Most Promising Companies in America” list and named Empact’s “Best Marketing and Advertising Company of 2014” at the United Nations.
John has a weekly column for Forbes and Inc. and has contributed to more than 50 publications, including Business Insider, The Washington Post, and Harvard Business Review. He is the author of the best-selling book, 'Top of Mind'.
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How vs Who: Why Relationships Still Matter in the Age of AI
How to Build & Scale the Human Side of Marketing
ABM Maximum Results on a Minimal Budget
How a ‘Day 1 Mentality’ Wins in B2B Sales and Marketing
Edelman and LinkedIn’s 2022 B2B Thought Leadership Impact Report
6 out of 10 Generational Businesses Fail – How to Save a Legacy Business
How to Build Empathy As Your Sales and Marketing Superpower
From Intuition to Science: Targeting Ready-to-Buy Accounts
Best Practices for Successful Sales and Marketing Integration
Right-Sizing Your Tech Stack Amidst Economic Uncertainty
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How to Hire, Onboard and Coach World-Class Sales Talent
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Selling Through Tough Times: Grow Your Profits and Mental Resilience Through Any Downturn
Leading Your Sales Team in Times of Change
Closing the Funding Gap for Woman and Minority-Owned Start-Ups
How and Why a Bulletproof Sales Mindset Requires Resilience
Read the Virtual Room! Interpersonal Connection/Relationship Skills for the Current Virtual Era
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