DMOU: Destination Marketing Organization University
Business:Management & Marketing
While those of us with Convention Centers always dream of upgrades and expansions...what if that renovation meant your primary asset would go dark for two years? In this edition of DMOU, we hang with Louisville Tourism COO Cleo Battle, who shares that the loss of their Convention Center actually made their DMO better. You'll hear how they adapted their team and approach in response to the closure and how they've evolved into a much more effective agency.
125: Rick Antonson • The New Book and Rick’s Take on the Future of Destination Leadership
124: Brook Kaufman • The Eclipse, Running for Public Office and Stepping into a New Community
123: Sherrif Karamat • On How DMOs are Missing the AI Opportunity
122: Kelly Barbrey • Destination Ambassadors Elevated
121: Olena Pavlyuk • Destination Marketing in a Country at War
120: Brian Applegarth • The Maximization of Destination Cannabis
119: The Destinations International Convention Question • Artificial Intelligence
118: Adam Stoker • On the Concept of Owned Media
117: Jorge Franz • Organizational Evolution
116: Robert Lopez • Refreshing a Brand
115: Claudia Vecchio • On Stewardship and Engagement
114: Chris Fair • America’s Best Cities 2023
113: Kara Franker • Resurrecting a Destination Event in 100 Days
112: Chris Lewis • It’s not a Visitor Center; it’s a Community Hub
111: Peggy Williams-Smith • Milwaukee in the Spotlight
110: Trace Ward • DMO Success Within a Government Environment
109: Jack Bonney • Engaging the Community
108: Rachel Brown • The Stewardship Imperative
107: Victoria Simmons • Trends to Watch in 2023
106: Phil Werz • Saving the Holiday Season
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