How (Not) to Communicate Effectively
EPISODE 55 | Guest: Dave Haynes, founding editor for Sixteen:Nine, host of the 16:9 Podcast & digital signage consultant
Dave Haynes began in newspapers but started focusing primarily on digital signage and marketing 15 years ago. His refreshing take on how to keep communications honest has made Sixteen:Nine one of the go-to sources in the industry. In this episode, he shares some tips on how to communicate effectively with an audience and how not to screw up your press releases.
Clear, concise communication is essential in all mediums, so you can apply this advice not only to your press releases, but also your digital signage content, social media and other messaging. Get suggestions on how to communicate both efficiently and effectively:
- Learn what not to do if you want your story published
- Discover the benefits of hyper-targeting
- Understand the Five Ws & how they can transform your text
- Consider how buzzwords & quotes can hurt you
- Get advice on how to submit images & video
- Hear about queue management & other trends
See the full transcript HERE
For more insights see Sixteen:Nine: All Digital Signage, Some Snark and the 16:9 Podcast
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Networking Basics for Digital Signage
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8 Scalable Features of an Enterprise CMS
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Human-Centered Design for Digital Signage
Understanding Organizational Culture and Employee Types
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Engaging the New Workforce with Digital Signs
Measuring the Effectiveness of Digital Signage Designs
Maintaining Momentum with Digital Signage
Engaging Business Teams with Digital Signage
Using Digital Signs to Recognize Employees
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