We were thrilled this last time to talk to Jerry Brooner, chief revenue officer for Scout RFP, in an episode called, "From Investment Banker to CRO: Lessons about Career Pivots and Managing Pipelines".
We talk about sales and marketing working together, everything from objectives to function to culture. We also talk about the complexity and the historical pain inherent in the RFP and sourcing opportunities as well as how to balance growing in your career, giving back.... and more!
The full transcript will be on the Heinz Marketing Blog starting 7/29/19 at 6am PT.
A Former Military Officer Talks About Teamwork and Sales/Marketing Alignment
Driving Sales Performance in a Virtual World
Are Partnerships Your Next Growth Engine?
The Perfect MarTech Stack? How to Customize Software to Your Business
The Power of Podcasts & Radio (Why You Need One Too!)
Business Activity vs Lead Generation – Where True Demand Comes From
Remote Selling Best Practices from the “King of Sales”
He Predicted Marketing Automation and ABM. What’s Next?!
Partner Marketing Best Practices with the Master
The Startup of You: How to Prioritize Your Brand, Career & Future
The Art and Science of Sales Negotiations with Jeb Blount
How B2B Buys Software in 2020 (and Beyond): New Research and Insights Revealed
The Lost Art of Note Taking
New Lessons on Agility, Leadership and Focus from 2020’s Headwinds
Does 2020 Have Any Silver Linings?
What B2B Marketing and Hall & Oates Have in Common
Part User Conference, Part Woodstock. Would it Work Online?
Is Outbound the New Normal? How Prospecting has Changed in 2020
Multichannel Marketing Best Practices and Success Stories
Actions Sales Leaders Need to Take in a Recession
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