The Tom Ferry Podcast Experience
Business
What if you could consistently convert leads from your email list into listings? I’m talking about taking everyone in your email audience (including buyer leads) and nurturing them with quality emails that directly lead to listings.
In this episode of This Week in Marketing, Jason Pantana gives you a step-by-step process for converting your email list into listings using simple but effective campaigns. You’ll learn the campaigns to run, the content to add, and how to minimize your opt-out rate.
If you're really serious about turning your email list into listings, watch or listen right here.
In this episode, we discuss…
0:00 – Email alchemy
2:25 – How Matt Curtis does it
5:00 – Two emails a week
6:28 – Weekly Real Estate Roundup
8:40 – Seller-focused content
11:20 – Monday CTAs
13:30 – Content strategy
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