In this captivating episode of TheInquisitor Podcast Interview, join host Marcus Cauchi as he sits down with renowned marketing expert Mike Maynard to delve into the world of B2B marketing. Uncovering the blind spots and debunking common misconceptions, they explore the true essence of effective marketing strategies. Get ready to shift your perspective and rethink what's possible in the realm of business growth.
In this thought-provoking conversation, Mike Maynard and Marcus Cauchi tackle five meaty points of interest. They discuss the importance of focusing on outcomes rather than the amount of hard work put into a project. They challenge accepted marketing opinions and emphasize the need for tailored approaches that consider individual markets and audiences. They also shed light on the power of testing and encourage marketers to explore new avenues for lead generation. Plus, they highlight the significance of aligning marketing goals with overall business objectives.
Before you hit play, take a moment to ponder these powerful questions: How well do you truly understand the blind spots in your marketing strategies? Are you too focused on the work itself rather than the desired outcomes? Are you open to testing and exploring new approaches to generate leads? Prepare to challenge your beliefs and expand your horizons as Mike Maynard and Marcus Cauchi provide eye-opening insights into the world of B2B marketing. After listening, you'll be equipped with fresh perspectives and empowered to revolutionize your own marketing efforts.
Contact Mike on linkedin.com/in/mikemaynard
Website: NapierB2B.com (Company)
Twitter: Mike_Maynard
--
Do you want to raise your performance and experience permanent improvements in the next 30 days?
https://mailchi.mp/laughs-last.com/satp
Complete my selling strategy audit to see how you compare with the world's top 4% performers and how you can move the needle to the right to perform more like them. No pressure. Free 30 minute consult. You'll have to ask me if you want more coaching. I won't sell it to you. You will ask for help if and when you're ready and you don't need any pressure from me to know if you need my help.
The Greatest Among Us Serve The Most
Complex Strategic Alliances Selling Enterprise
What Qualities Does A Good VP of Sales Need?
Are You Tapping Into The Full Potential Of Audio In Your Marketing?
How Understanding Your Mental Toughness Will Boost Your Sales Performance
Growing Global Sales With The Most Travelled Salesman In The World
Why You Should Partner With Patient Capital
Practical Tips On Personal Branding Through Your On-Screen Presence
Managing And Leading Right with Values, Motivations & Goals
Why Is Sales Training Measured On Knowledge Retention Not Outcomes?
How To Unlock The Hidden Revenue Inside Your Business
Plus Ça Change Plus La Même Chose, Exploring Change and Innovation
Overcome Discovery Resistance With Powerful Stories
Helping Your Salespeople Sell More, For More, More Often
Strategic Pricing For Maximum Lifetime Customer Value
Leveraging The Power of Audio & Micro-Content
Imagining The Unimagined: The Future of Work, part 2
Sales: A Force For Good (Launch Event, Americas)
Be Prepared To Be Fired Every Day For Doing The Right Thing
Why Real Leaders Love Helping Others Succeed
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money