“Over the next few years, we expect the power of online video to enable more than half of humanity to learn, share, innovate and participate.” — YouTube
Powerful words from YouTube’s recently published guide, “Turn Attention Into Action.”
YouTube is always looking for opportunities to drive user growth.
Remember when they launched the YouTube Go app in over 130 countries? They designed that app specifically for places with poor connectivity and expensive cellular data prices because they wanted to expand their services and grow their audience.
In other words, they understood the needs of developing countries, the intent of their audience and then provided them with a solution.
I’ve been talking about intent and relevancy lately because understanding consumer intent is the key to winning the hearts, minds, and dollars of your target customers.
Demographics alone rarely tell the whole story. Brands that understand demographic targeting AND audience intent are better positioned to grow and and expand their audience, just like YouTube did.
So if you want to learn how to add intent at the very center of your video marketing strategy, then you won’t want to miss this episode of Video Marketing Mastery.
Ep. 300: WireBuzz Strategist Melissa Brown Interviews Todd Hartley
Ep.299: How You Leave A Job Is How You Are Remembered
Ep. 298: What To Do If Someone New Joins The Sales Process
Ep. 297: Forbes - 40% Of Sales People Are doing This Now
Ep. 296: The 9 Types of Videos Every Business Needs
Ep.295: The 3 Jobs WireBuzz is Hiring for right now ft. Pivot to Prosper by Kasen James
Ep. 294: Do This Every Time You Submit A Proposal
Ep. 293: 3 Reasons To Add Pricing To Your Website
Ep. 292: Breaking The #1 Limiting Belief About Video
Ep. 291: Cloud Based Video Storage Solution
Ep. 290: How The Pandemic Has Increased Video Viewing
Ep. 289: WireBuzz Crew Talks About National TV Commercial Shoot
Ep.288: Why Video Marketing Always Starts With Digital Strategy
Ep.287: Apple's 5G iPhone Brings New Video Marketing Opportunities
Ep.286: Video Marketing Strategy for Breast Cancer Awareness Month
Ep. 285: How We Virtually Express Affection In The Covid World
Ep. 284: How to be the Best in the World With Special Guest Dr. Harness
Ep. 283: Video Prospecting - How to Stand Out & Drive Leads In
Ep. 282: Wistia Announces a New Podcast Video Player
Ep. 281: How I Overcame My Learning Disabilities
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