Generation Xers are a Financial Advisors’ Dream - so why are they being left out?
In this episode, Kirk and Matt, Gen Xers working in the marketing space for financial advisors, are finally exposing a significant hole in the industry - Marketing to the Forgotten Generation - Generation X!
Gen Xer’s are the first generation to start figuring out the idea of work-life balance, and more and more of them are entrepreneurs, but no one is marketing to them to help them prepare for retirement.
In this episode, you will learn:
Tune in now to hear the story that no one else is talking about!
Resources: Top Advisor Marketing
Brought to you by: iris.xyz
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Mini-Series: How to Use Your Video as a Marketing Tool –– With Laura Garfield And Sharon Gottula of Idea Decanter - Part 3
Mini-Series: What to Do Before You Shoot Your Video –– With Laura Garfield and Sharon Gottula of Idea Decanter - Part 2
Mini-Series: How to Make Your Videos Way More Authentic –– With Laura Garfield And Sharon Gottula of Idea Decanter - Part 1
Episode 243 – How to Make Your Advisor Website Accessible –– With Natalie Hadley
Episode 242 – PR Hacks for Every Financial Advisor –– With Marie Swift
Episode 241 – How to Go From Bad to Good to Great Marketing
Episode 240 – What Will Your Comeback Story Be? –– With Bob DiMeo
Episode 239 – Easy Ways to Increase Traffic to Your Advisor Website –– With Nitesh Verma
Episode 238 – 5 Reasons Your Lead Generation Isn’t Effective and How to Improve It
Episode 237 – Start Making Connection Calls With Your Clients Now –– With Brad Johnson
Episode 236 – How Advisors Can Benefit From Leadership Development –– With Peter Montoya
Episode 235 – Overcome Your Self-Limiting Beliefs and Win! –– With JM Ryerson
Episode 234 –Stop Viewing Compliance as Your Business-Prevention Department –– With Leila Shaver
Episode 233 - Beware of “10X” and “We Fill Your Pipeline” Claims
Episode 232 – How to Hire the Right People for Your Firm –– With Duane Roberts
Episode 231 – Transparency Wave -- With Paul Pagnato
Episode 230 – Sales Techniques and Triggers With Jason Smith
Episode 228: Building Your Business to Run Without You - With Erin Botsford
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