One of the first things I encourage my coaching clients is to get listed in the MFR Directory.
The John F. Barnes MFR Directory is a public, searchable database for highly skilled MFR therapists who have studied under John F. Barnes. The Directory makes it easy for potential clients to find a therapist who can address specific concerns, has a particular specialty, and/or practices close by.
The MFR Directory (now MFR Health), lists over 1,000 John F. Barnes-trained providers, has had over 1 million unique visitors seeking myofascial release treatment, and has facilitated over 200,000 leads to its listed providers.
In this episode, I have the amazing opportunity to speak with the founder and developer of the MFR Directory, Dr. Mark Barnes.
Dr. Barnes is an Exercise Physiologist and Doctor of Physical Therapy with over 30 years of clinical experience. He has successfully owned and operated various businesses in the fields of physical and occupational therapy.
In 1997, Mark published a groundbreaking paper titled "The Basic Science of Myofascial Release" in the Journal of Bodywork and Movement Therapies. This influential work explored the cybernetic systems science nature of fascia and presented the scientific rationale behind myofascial release as an effective approach for improving structural, physiological, and metabolic health in patients experiencing pain.
With inspiration and insight from his father, Mark developed the Equine MFR approach and has trained therapists in this approach over the last 15 years. He also taught his protocols at CSU Equine Science Program and treated horses at the CSU Large Animal Clinic.
Mark's dedication to patient care continues through his hybrid digital health clinic, BackLab, where he combines traditional outpatient services with an innovative digital health approach. Additionally, he leads his telehealth company, Orbit Telehealth, while actively publishing his clinical protocols. Beyond his professional achievements, Mark enjoys pursuing his passion for surfing in the beautiful waves of Mexico.
If you are a John Barnes-trained MFR therapist who wants to feel better in your practice, group coaching can help you regardless of the current stage of your journey.
Join my 12-month Business Foundation Program right now! Enrollment will be ongoing, so join anytime! We start live coaching on August 1st, 2023.
GUEST INFORMATION —
Mark F. Barnes, PT, MPT, DPT | BackLab | Myofascial Therapist Directory (MFR) | MFR Therapists | Instagram (@mfrhealth) | Equine Myofascial Release
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Website - https://www.themfrcoach.com/
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EP. 150 Stop Giving Your Clients Options
EP. 149 Other Therapists Are Not Your Competition with Rob Crampton, Leslie Mueller, and Patti Calkins
EP. 148 How To Identify As An MFR Therapist
EP. 147 Are You Coasting In Your MFR Business?
EP. 146 The Journey of MFR Business Ownership with Guest Hosts Donna, Leslie, and Sara | Part 2
EP. 145 The Journey of MFR Business Ownership with Guest Hosts Donna, Leslie, and Sara | Part 1
EP. 144 {Webinar Replay} How To Sell MFR To Anyone In Any Situation
EP. 143 10K Months After Raising Her Rate With MFR Therapist Barb Long
EP. 142 Pay Attention To Your Story with John Wise
EP. 141 How To Double Your Salary With Kristin Ponzi
EP. 140 How To Create Ideal Clients With Kristin Kunzelman
EP. 139 Selling Conversation Vs. Therapy Conversation And How To Tell The Difference
EP. 138 How Replacement Tires And Selling MFR Go Together
EP. 137 Megan Left Her Hospital Job And Created $86,000 In 6 Months In Her Brand New MFR-Only Business
EP. 136 How To Sell MFR To Anyone In Any Situation
EP. 135 Thriving After Cancer and Advocating For The Best Care With MFR Therapist Joan Miller
EP. 134 Trading Between Therapists: How To Avoid Drama And Resentment
EP. 133 No Single Client Will Break Your MFR Business
EP. 132 Having A Managed Mind Is Worth Every Penny In Your MFR Business
EP. 131 How To Tell The Difference Between Your On Purpose MFR Business and a Jobbie
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