We all know that great video ads are important to the success of our overall advertising plan. But we also know (or at least, we should), that great video ads can, and should, be complex.
Wouldn’t it be nice if you could spend a couple of hours and minimal budget on a video and gain hundreds or even thousands of conversions?
Unfortunately, it’s not that easy. If you want to create a video that not only converts but stands the test of time, it’s going to cost both time and money and it’s going to require real professionals.
YouTube Director is promising a lot of things that, realistically, is not going to deliver for most people. From the time commitment to the financial commitment to the length of the video, the conversions you’ll get just won’t match the conversions that a truly professional video would produce.
In this episode of Video Marketing Mastery, I sit down with WireBuzz’s Director of Strategy, Marcus Krieg to talk about the difference between YouTube Director and a professionally produced video.
Hint, it’s more than just price.
If you want to spend your video production budget wisely and make the best choices to get the most conversions, you don’t want to miss this episode.
Ep. 315: A Video’s Value Is Limited Without A Clear Conversion Path
Ep. 314: Todd's Thanksgiving Special
Ep. 313: How To Build A LinkedIn Live Community With Russ Johns
Ep. 312: YouTube Will Start Showing Ads On All Video
Ep. 311: Ease Is A Greater Threat To Growth Than Hardship
Best of VMM: The Stories You've Always Wanted To Know
Best of VMM: How to Turn Customers Into Your Marketing Army, with Jay Baer
Best of VMM: Celebrating Audience Stories From Around the World: Part 3
Best of VMM: Celebrating Audience Stories From Around the World: Part 2
Best Of VMM: Celebrating Audience Stories From Around the World: Part 1
Ep. 310: Instagram Extends Live Streams to 4 Hours
Ep. 309: Not Using A CRM Is Remote Selling Malpractice
Ep. 308: How Sales Rockstars Build Rapport
Ep. 307: Preparing Your Videos For A Mobile Audience
Ep 306: Finding The Positive During Covid
Ep. 305: Are You Insecure About Adding Value In Video?
Ep. 304: How To Create The Perfect Day
Ep. 303: How To Create Customer Testimonial Stories That Convert
Ep. 302: How to Use A Scratch Voice Over In Editing
Ep. 301: Election Day Memories as a Reporter
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