Peaches and Coconuts. Americans are peaches and French people are coconuts.
Listen to this week's guest, Armand Adande, explain how this French analogy came to be.
With years of experience in opening markets around the world, Armand gives great recommendations on how to navigate cultures, read social cues, develop culturally adapted value propositions, and build a plan to launch successfully.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Armand - https://www.linkedin.com/in/armand-adande/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
The Big Three Mistakes - Show #26
Global Sales versus Global Marketing - Show #25
109 Steps to Global Ecommerce - Show #24
Abu Dhabi Opened Her Eyes - Show #23
Farm Boy Does Business in Every Country - Show #22
Say “tak tak” to a Lean Marketing Approach to Grow Globally - Show #21
Homeschooling to Global Business Expert - Show #20
Growing up in the Projects to Becoming a Global Executive - Show #19
Baseball, Shipping and Leadership - Show #18
The Journey from US-Centric to Globally-Oriented Marketing Took Time - Show #17
Truly Global Millennial - Show #16
Managing LinkedIn Profiles and Post in Multiple Languages - Show #15
When a Start Up Goes Global - Show #14
Launching Medical Devices Internationally - Show #13
Tips and Tricks for Fast Global Expansion - Show #12
A Partner Who Cares as Much as I Do About my Translation! - Show #11
Strategies for Entering the US Market - Show #10
Former Intelligence Officer Builds a Strategy for Global Expansion - Show #9
The One to Handle your Website Translation! - Show #8
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