Brand Builders Lab with Suz Chadwick
Business:Marketing
When it comes to your business it's so important for you to make decisions that help you build a profitable business so that you can stay in business and not break yourself hustling.
So today I wanted to talk about a word that I hear a lot that I think can keep you broke as a business owner and under-earning.
And that word is Affordable.
Now you know I like to look at the definition of words.
If something is affordable, it means its price is low enough that you (or most people) have enough money to buy it.
I want to break this into 3 key mistakes you're making when it comes to thinking about 'being affordable'. Let's look at this in an objective way.
Mistake 1 - You're pricing for them and not for you
Mistake 2 - Thinking you know what affordable means
Mistake 3 - Thinking that what you would buy is what your clients will buy.
Read the full shownotes at - http://www.suzchadwick.com/pod246
If you have questions or thoughts on this, then make sure you DM me on Instagram
To find out more head to:
www.suzchadwick.com
http://www.suzchadwick.com/bba
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354. How to build powerful confidence in any areas of your life & business
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352. Part 2 - Storytelling Movement Interview Reshare
351. Part 1 - Storytelling Movement Interview Reshare
350. Your daily brand building & sales activities
349. Cracking the Content Code to build your brand in 2024
348. The power of self validation & building self-worth
347. The secret behind your best copy yet with Nadine Nethery
346. What to do when business gets quiet
345. Building an iconic brand with Styled by Sally
344. Streamlining your business to get more time back & grow with intention
343. Answering your Questions - Q&A
342. The Knowledge to Action Gap
341. Treating your business like your best client
340. Client Management - Setting yourself up to work with great clients
339. Creating higher value thinking
338. Is comparison killing your business & joy?
337. How we're upleveling the business & what to think about when you want to uplevel yours
336. The truth about quality V quantity in business
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