This week's episode is entitled "You’re Killing Sales Deals Without Knowing It: George Will Help You Fix It" and our guest is George Bronten, Sales Effectiveness Pioneer at Membrain. He also has a new book, "Stop Killing Deals" How to avoid deadly assumptions and achieve sales excellence.
I ask George, how do I continue to sell with empathy? How do I create some sort of resonance and empathy with my prospects? I think there's still value in that, but over the last week I've heard more sales leaders talk about not just selling with empathy, but creating a level of compassionate urgency.
We have an opportunity as sellers to create some clarity and direction to help [prospects and clients] know what next steps to take to get out of it.
I also ask George, what he is hearing from the people figuring out how to continue to balance selling with empathy with still moving their pipeline forward? George has some great insights to share! Listen in now or read the transcript on our blog starting Mon. 4/27 at 6am PST.
Sales Pipeline Radio is sponsored and produced by Heinz Marketing on the Funnel Radio Channel. I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena.
Creating a Predictable Pipeline with Special Guest, Cheri Keith
Wanna Be CMO of a B2B Travel Company Right Now? Here’s How One is Pivoting and Winning
How Design Thinking Can Help You Sell More
Best Practices for Managing the B2B Prospect Exeperience
Successful Event Pivots: Best Practices and Lessons from Will Curran
What Cognitive Behavioral Therapy Has to do with Sales, Rollow-Up and Emotional Connections
How to Personalize ABM: A Blueprint for Sales Executives
Your most important sales meetings just went virtual. How do you differentiate and still win?
What’s Old is New (Again): Timeless (and Pandemic-Proof) Sales Advice from Joanne Black
“You’re Hired, Just in Time for a Pandemic!”
Brand Management in Uncertain Times
Reinventing Events and Social Hackathons: Innovative Ideas with Corey McCarthy
What’s your Noble Sales Purpose? Best Practices from Lisa McLeod
Selling with Empathy and Integrity (Right Now and Always)
More Sleep, More Sales: The Direct, Science-based Connection Between Sleep and Revenue
Sales Managers Are Who They Hire
Marketing’s Leadership Moment: Pivots and More with Kevin Marasco
How to Strategically Align Sales and Marketing in B2B
How to Accelerate Growth Through Customer Intimacy
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips