The usefulness or uselessness of AI & Employment branding in Recruiting.
Today’s Quote:
"This is what Steve Jobs understood: Brands are defined not by the best thing on the product but by the worst thing."
- Robert Scoble
Guest Bio:
MJ Shores is a Chief Marketing Strategist and technology trends analyst. With a rich and diverse professional background in public policy, business, and technology, she is sought out for her far-reaching, cross-industry and cultural insights. MJ has been a panelist and keynote speaker at industry and special interest events around the globe. She has been featured in Business Week, Financial Times, Wall Street Journal, MSNBC, China Post, and other media.
MJ developed her expertise through a career that spans working as a policy analyst at a think tank, serving in leadership roles at top global business schools (e.g., Wharton School of Business, UCLA, University of Moscow – Russia), and leading marketing efforts at technology firms (e.g., SaaS software, digital streaming or OTT), and others. She is involved in the local business community, where she is an acting Senior Strategic Advisor for Executive Next Practices (ENP).
Show Highlights:
Problem:
Challenges:
What is the relationship between AI & employment branding?
Where is it working?
Where does it now work?
Rick’s Input:
Solutions:
How to best use AI
Roadmap
Rick’s two cents
Key Takeaways:
Special Event: Ravi Sharma from TiECon SoCal
Erik Huberman: Dissecting a Hire Gone Wrong
Tevis Trower: Re-Humanizing the Interview Process By Shifting Our Language
Greg Toroosian: The What & Why of Your Job Description. Understanding Who You Really Need to Hire
Ryan Foland: The Problems You Solve Trump Perk-Based Employer Branding in Talent Attraction
Chris Russell: Better Ways to Post & Pray Your Job Descriptions to Life
Brendan Rogers: Lean & Scrappy, Then…Boom! You Receive Funding. Now What?
Shannon Johnson: Having the Right Mindset to Get Hired
Katie Weber: Evaluating Your Team to Get the Right People in the Right Seats
Liran Kotzer: Will AI Really Keep People Engaged with Your Company?
Craig Weber: Interviewing for Conversational Capacity
Joe Mullings: How to Choose the Right Recruiting Partner for the New Year.
Brenan German Part Deux: Overcoming Your # 1 Hiring Failure for 2019
Christian Spletzer: Managing Expectations of Time to Hire Key Talent
Charles Antis: Discovering Your Company's Purpose
Brian Breth: Sourcing the Right Players Creates a Company of Legends
Sang Huynh: Extreme Transparency, Tech Startup Style
Monica Lukoschek: The Immigration Mess!
William Tincup: People Have Options & Will Walk Away From Your Opportunity in a Heartbeat!
Lindon Crow: The Anatomy of a Recruiting Call. Stop Triggering Fight or Flight!
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