How do you measure results from video?
You may get thousands of views or clicks to your website, but if people don’t convert, does that mean it was successful?
For Dr. Williams, his video marketing results led him to be nominated by the White House for a chairman position on the committee to fight breast cancer. I call that a success.
In this week’s episode, hear the full story of Dr. Williams and how an employee of one of our client’s moved up the executive ladder by learning how to prove results from video marketing. I also interview Glen Hughes, a video producer from Gordian, about how they have been able to use video in order to see positive results.
If you’re still skeptical about video marketing, then tune into this week’s episode of Video Marketing Mastery to put those worries to rest.
Ep. 145: Social Media’s Maturity Moment of Truth Has Arrived
Ep. 144: How to Turn Your Website into Your Best Salesperson
Ep. 143: How to Build a Smart Customer Journey to Sell Faster
Ep. 142: How to Create the Perfect Landing Page
Ep. 141: Could Censorship be the Kiss of Death for Facebook?
Ep. 140: How to Create an Inbound Organization with Dan Tyre
Ep. 139: Why Mapping Out Your Video Marketing Campaigns is Critical
Ep. 138: How Changes at Google, GoPro, and Instagram Impact Digital Marketers
Ep. 137: Facebook Algorithm Change 2018: What Businesses Need to Know
Ep. 136: How to Use Video to Set Up Your First Client Meeting
Ep. 135: How to Use Video in B2B Marketing
Ep. 134: When To Be Creative vs. When To Execute
Ep. 133: Why Finalizing Video Proofs on Mobile Devices Is Important in 2018
Ep. 132: The Smartest Video Marketing Trends For 2018
Ep. 131: How to Never Run Out Of Content Ideas Again, with Mark Traphagen
Ep. 130: What is App-Interconnectivity and How Does It Relieve Your Customer’s Pain?
Ep. 129: How to Maintain Control of the Sales Process Using Video
Ep. 128: How to Get 20x More Shares On LinkedIn
Ep. 127: The Ultimate Reason Why Longer Videos Drive More Sales
Ep. 126: The 3 Videos Every Business Needs
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