How can (and should) companies create memorable experiences that people want to SHARE? You'll learn it's not terribly difficult. And, when done consistently, it can yield some pretty awesome results!
Our guest on this episode is a friend of the show who was a guest back in Season 3 (episode 44!) -- we discussed how customer experience really is marketing. This is Dan's wheelhouse and he shares so many amazing examples with us about how word-of-mouth marketing really is the best kind.
“A great customer experience strategy is the best way to get people talking about a brand.”
Our guest...
Dan is an international keynote speaker and coach who believes that a remarkable customer experience is your best sales and marketing strategy. His 20-year professional career included leadership positions at McDonald’s, Discover, and Humana.
Dan is the author of two books, The Experience Maker and Winning at Social Customer Care, and is the host of two shows, the Experience This! podcast and The Experience Maker LinkedIn live show.
His book reco: Big Little Breakthroughs by Josh Linkner
We are "Making a Marketer"... in all ways. Check out episode 96 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!
https://bit.ly/mamITuneNEW
::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::
** Our show music is provided by our
GIFTED editor, MUSICIAN, Avri.
Check out his song, "Too Close"! **
Tech Tool Tips with Jennifer Watson & Krissy Buck
Digital Branding Summit Preview with Juntae DeLane
Marketing in 2020 - Think Differently with Mark Schaefer
Twitter Relevancy & Updates with PRO Madalyn Sklar
Customer Experience IS Marketing with Dan Gingiss
Blogging is Not Dead with Mike Allton, The Blogging Brute
Consistent Content Creation with Demian Ross
Marketing a Small, Local Business with Christine Gritmon
Marketing a Podcast & How to Get Started with Erik Fisher
Messenger Marketing Magic with Carrie Gottschalk
Season Two Reunion Show, Part 2 - Season 3 Kick-Off
Season Two Reunion Show, Part 1 - Season 3 Kick-Off
Build Relationships to Build Your Business with Michael Cuschieiri
Marketing Magic - Grasping Facebook Groups with Bella Vasta
Relationship Marketing - Be a Magnet, not a Megaphone with Jessika Phillips
Is Marketing about Bandwidth or Brain Width? With Dahlia El Gazzar
Marketing’s Role in Incentivizing Performance
Crisis Communication - Marketing is Responsible with Alex Plaxen
Transformative Events - Marketing is Your Partner
Influencer Marketing - Providing Value or Overused Term?
Join Podbean Ads Marketplace and connect with engaged listeners.
Advertise Today
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips