Why it was selected for "CBNation Architects":
This podcast episode features Marie Gettel-Gilmartin, the founder of Fertile Ground Communications.
Marie is an experienced writer and marketing communications coach. Her work revolves around helping clients identify what makes them distinctive and assisting them in sharing that uniqueness with the world. Her expertise includes creating engaging websites that highlight company culture, ghostwriting to position clients as experts in their fields, and coaching leaders on how to strengthen their communication skills and leadership.
Marie has two podcasts. One called "Finding Fertile Ground" that showcases resilience stories from historically excluded populations, and the other, "Companies that care," focuses on business leaders striving to make a positive impact.
Regarding her journey, after spending 28 years in the corporate world, Marie reinvented herself and decided to start her own company. Her brand name reflects her personal journey of discovery - finding her fertile ground in her career.
In terms of her approach, Marie believes in making communications intriguing and engaging for the reader. She combines her corporate business acumen with exceptional writing and strategic skills.
She shares a CEO Hack: the use of Trello for list-making and Canva for creating social media images, brochures, and flyers. Her CEO nugget centers around the need for value addition instead of hard selling in B2B approaches.
Lastly, Marie defines a CEO as someone who creates a company rooted in their values of compassion and respect, and pursues their dreams, inspiring others to do the same.
IAM2076 - Leadership Coach Helps People Effectuate Change to Better Themselves
IAM2075 - Founder Teaches Business Owners On How to Grow and Scale their Online Business
IAM2074 - CEO Helps Agencies to Fulfill Their Client Work and Marketing Needs
IAM2073 - Founder & Coach Helps Business Owners Suffering from Chaos
IAM2072 - Business Owner Provides Divorce & Family Mediation Services in a Caring & Empathetic Environment
IAM2071 - CEO and Business Innovator Creates a Fresh Approach to Textile Waste
IAM2070 - Author and Business Coach Inspires Entrepreneurs to Maximize their Full Potential
IAM2069 - Operations Executive Helps Entrepreneurs Optimize Their Roles and Time
IAM2068 Marketing Expert Helps Authors Translate their Personal Stories into Bestsellers
IAM2067 - Founder and Author Shares the Advantages of Robo Investing and How it has Evolved
IAM2066 - Social Entrepreneur Owner of Insurance Agency Helps Families, Women & Girls Realize Their Dreams
IAM2065 - Consultant, A&R Man Journalist Helps Support Heavy Metal Artists
IAM2064 - Award-Winning Speaker Helps Individuals Unlock their Greatness
IAM2063 - CEO and Fitness Innovator Elevates the Future of Fitness Industry
IAM2062 - CEO Empowers Businesses and Consumers by Leveraging on Using AI Technology
IAM2061 - Property Management Expert Specializes in Short-Term and Mid-Term Rental Management
IAM2060 - CEO and Founder Helps Managers Unlock the Full Potential of their Teams
IAM2059 - Co-Owner Starts Medical Facilitation Business After Experience Frustration with Canadian Health Care System
IAM2058 - Coach Helps Businesses & Associations Develop & Sustain High Performing Work Culture
IAM2057 - Mindset Coach Helps Clients Drive Their Performance to the Next Level
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