Videos are your most powerful sales and marketing tools, but because they often take more time and money than textbased content, it’s critical that you invest your marketing budget wisely.
And that means selecting the most profitable video topics for your business.
So how do you confidently identify the right video content to produce?
After working with thousands of clients and creating more than 2,000 videos per year, we’ve dialed in a process that works.
So in this episode, I’m going to walk you through our 7-step process for choosing profitable video topics so that you can develop targeted product videos that address the specific needs and pains of your target customers.
If you’re interested in doing this exercise together, download our free worksheet so you can follow along, and then tune into this week’s episode of Video Marketing Mastery!
Ep. 280: 3 Ways Video Optimizes Your Sales Process
Ep. 279: Behind The Scenes Before We Shoot A Commercial
Ep. 278: Who Gets Hired?
Ep.277: Using Video To Close More Late Stage Prospects
Ep.276: Identifying What Makes you STOP
Ep.275: Eliminate Confusion + More Clarity = More Revenue
Ep. 274: How Far Down the Rabbit Hole Do Prospects Go?
Ep. 273: Discover the Architecture of a Customer Journey Page
Ep.272: The WireBuzz Momentum Method
Ep. 271: The Common Phrase You Should Never Use
Ep. 270: Abundance & Appreciation
Ep. 269: How Challenger Brands Create Advantages Over Their Market Leader
Ep. 268: Which Types Of Videos You Should Invest More Money Into
Ep. 267: How To Market A Boring Product
Ep. 266: When Legal Wins, Marketing Loses
Ep. 265: Winning Covid & Retaining your Gains
Ep. 264: Your Content Needs To Be Personal And Relevant
Ep. 263: When "No" Means "Not Yet"
Ep. 262: Netflix Phenomenon: What your Business Can Learn
Ep. 261: Develop Your Likeability & Inject it into Every Interaction
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