Welcome to the Carbonwood age.
If you have just a passing interest in golf, you'll have heard this phrase once or twice since TaylorMade launched their range of Stealth drivers and fairway woods.
But that isn't the only area in which the California brand are making huge strides, as the Stealth irons look to revolutionise the game-improvement category.
NCG's gear expert Hannah Holden was keen to know more, so she asked Tomo Bystedt and Matt Bovee – senior engineers on the Stealth drivers and irons respectively – to join her for this fascinating episode of the All the Gear podcast.
Strap in, it's about to get technical...
From the Clubhouse: The match play clash that ended in tears + How many disqualifications?
The Slam: The cold hard truth about the LIV Golf-Ryder Cup fallout
From the Clubhouse: The rules all golfers break + Tom takes a trip to Torrey Pines
The Slam: Phil Mickelson reignites the LIV vs OWGR war - but are his intentions genuine?
From the Clubhouse: Should traditional golf clubs be consigned to history? + The rules on playing through!
The Slam: Take note, PGA Tour - LIV Golf have finally got it right!
From the Clubhouse: The good, the bad, and how we’d improve golf club catering
The Slam: Good and (mostly) bad ideas to fix the PGA Tour’s biggest issues - slow play and playoffs
From the Clubhouse: Inside the weird and wonderful world of club match play golf
The Slam: What’s it like to go to the Masters? We went to Augusta to find out!
From the Clubhouse: Augusta Syndrome is real! How does your club get through it?
The Slam: Who will win the Masters? (And will LIV spoil the party?)
From the Clubhouse: Is golf club membership worth the money?
The Slam: Should Team Europe be worried about another Ryder Cup thrashing?
From the Clubhouse: We talk WHS with England Golf’s Head of Handicapping James Luke
The Slam: Are divisions starting to form between LIV Golf players?
From the Clubhouse: Will the golf ball roll back be an issue for club golfers?
All the Gear: Golf ball roll back – what does it all mean?
The Slam: How does The Players compare to The Open?
From the Clubhouse: Are we too stuck in our ways to embrace different formats?
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