Your host Matt welcomes returning guest Adri Miller-Heckman to part one of their three-part mini-series titled: The Compounding Impact of Marketing to Women With Podcasts: How to Maximize Your ROI.
Adri is a globally recognized speaker, author, and consultant in the financial industry. She is the founder of femXadvisor™, a professional training and coaching business designed to help advisors generate exponential growth with the femXadvisor™ process to create a female-friendly, results-oriented financial practice.
On today's episode, Matt and Adri discuss the importance of branding when its come to marketing to women. Listen in to discover some of the critical elements of honing your message to create a real and authentic experience that appeals not only to your women clientele but men as well.
Top Advisor Listener Special!
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Whether you are actively pursuing the female market or simply want to develop a stronger relationship with your existing female clients, our Engaging Email Marketing Membership program will make the process easier and more effective. As a member, you receive female-friendly engaging nurture emails that are easy to implement; tools to engage women, making your efforts more effective; and ideas, strategies, and live coaching to make marketing to women FUN! Try our 30-Day Free Trial! Learn more at http://adrimillerheckman.com/tools/topadvisor/
Episode 168 - Disability Awareness with Liz Travis Allen
Episode 167 - Worthwhile Content with Erica Gellerman
Episode 166 - The Happiness Factor with Christy Aleckson
Episode 165 - Reach, Engage, and Earn the Female Dollar with Barbara Provost
Episode 164 - Your Personal Financial Snapshot With Kyle Christensen
Episode 163 - The Power of Recruiting with Tim Martin
Episode 162 - 7 Podcast Tactics to Grow Your Business
Episode 161- The Top 10 Arguments Against Niche Marketing - And Why They're All Wrong!
Episode 160 - The Decommodification of Your Services with Kirk Lowe
Episode 159 - The College Money Academy with Kelly O'Connor
Episode 158 - Creating Compelling Business with Amit Dogra
Episode 157 - Provoking Brilliance with Machen MacDonald
Episode 156 - Education Planning with Priscilla ONeill
Episode 155 - Defining Global Leadership with Jodi Morris
Episode 154 - The Art & Science of Marketing with Andrew Healy
Episode 153 - Direct Response Marketing with Seth Greene
Episode 152 - Setting Realistic Social Media Goals with Ediri Obor
Episode 151 - Equal Pay Negotiations with Katie Donovan
Episode 150 - Part 3 of The Compounding Impact of Marketing to Women with Podcasts: How to Maximize Your ROI Featuring Adri Miller-Heckman
Episode 149 - Part 2 of The Compounding Impact of Marketing to Women with Podcasts: How to Maximize Your ROI Featuring Adri Miller-Heckman
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