Tarzan is a copywriter and email marketing specialist who has the unique ability to write fun and engaging emails that WANT to be read! Her story-based copywriting and consistent email model is designed to not only return a high email open rate but in turn, build better relationships and audience growth.
In this episode, Tarzan and I chatted about:
Why your email marketing strategy should be the centre of your business
The striking differences between communication by email marketing and social media
How to do 'a lot' with a small email list
The benefit of storytelling as a unique value proposition
Lessons learned in email list building
Tips for developing relatable, easy-read, saleable emails (and overcoming the fear of 'unsubscribe')
How to keep small email list engagement
The difficulty of identifying your best business balance
Love this interview? Get MORE! Join Tarzan for her FREE Masterclass: Small List, Big Profit https://tarzankayglobal.samcart.com/referral/masterclass/TWNXfJXXjvNRfNrz And get to know her better on instagram https://www.instagram.com/tarzan_kay/ (@tarzan_kay)
SHOW LINKS:
Get my Daily Biz Booster emails: https://stephtaylor.co/DBB (https://stephtaylor.co/DBB)
5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig (https://stephtaylor.co/plp-ig)
Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi (https://stephtaylor.co/kajabi)
Let's be Instagram friends: https://instagram.com/stephtaylor.co
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