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Heavy Business

Heavy Business

Business:Marketing

319 - Steve Tom Sawyer (Metal Blade): Digital Marketing For Music

319 - Steve Tom Sawyer (Metal Blade): Digital Marketing For Music

2023-03-09
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How can a marketer promote things they don't personally enjoy? How are tours promoted with ads? How should a band spend their marketing budget? We dove in with the new director of digital marketing and advertising for METAL BLADE about his move from the gaming industry to the music industry, what influencers have to do with metal, finding the value in criticism, and so much more. 


Need PR? Contact us at https://csquared.info/?page_id=391

view more

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