NIL Hour: CA Revenue Sharing Bill; Collectives Lobbying Congress; NIL Summit; NCAA's NLI and IAWP Rules; BYU Built Bar Misunderstanding

Welcome to THE Sports Law Podcast! We keep you informed on everything at the intersection of sports and the law. The world of Name, Image, and Likeness keeps moving forward as Mike (⁠⁠⁠⁠@Mike_sonof_Law⁠⁠⁠⁠) and Holly (@ProsecutieRests) break down the latest updates in NIL and even student-athletes becoming employees.

California has proposed a revenue sharing bill, which passed in the Assembly. (3:05) CA is proposing a bill that would create a revenue sharing system for all student athletes. Student athletes can make up to $25,000 per year, and potentially more so long as they complete their undergraduate degree. The bill would not classify student athletes as employees but would give them access to certain benefits like healthcare. Another way that the NCAA model is changing in favor of student athletes.

NIL Collectives are speaking in front of Congress 6/6 and 6/7 to lobby for a federal bill. (13:21) We have discussed many times how the proposed federal NIL bills are NCAA favored. Collectives associated with power 5 schools are taking a stand to lobby for federal legislature in favor of student athletes.

The second annual NIL Summit occurred last weekend in Atlanta and Holly was there in-person. (16:30) Holly discusses the speakers, student athletes, brands, and sessions that occurred at the summit. The program remains dedicated to fostering the growth and education of student athletes and brands within the NIL space.

The NCAA and conferences have been reviewing their rules regarding national letter of intent day and Individuals Associated With Prospective student athletes ("IAWP"). (24:00) Football programs have complained that the December NIL signing day interferes with bowl game preparations and are looking to moving it earlier in the year. Some argue that moving it to early would impact high school athletes' senior year of competition. IAWP is a rule that was implemented to prevent schools from hiring an individual and using that individual as an inducement to get a prospective student athlete to attend that school. Coaches are now calling for IAWP to be rescinded because NIL is the true inducement now.

BYU football has some confusion with their NIL sponsor Built Protein Bars. (30:00) Built Bars area Utah based brand which made a deal with BYU football to pay walk-ons tuition and NIL money to the team, totaling around $1.25 million. Players started expressing frustration that Built wasn't holding up their end of the deal by failing to pay 15% royalties on the BYU specific "CougarTail" bars. However, it was apparent that the 15% would go to the head coach for program development. Built ended up paying each athlete $600 in lieu of this misunderstanding. Built CEO stated he was upset at how the whole situation went down and that they have 100% paid their end of the deal.

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Hosts: Dan Wallach (⁠⁠⁠⁠⁠⁠⁠@WallachLegal⁠⁠⁠⁠⁠⁠⁠) | Dan Lust (⁠⁠⁠⁠⁠⁠⁠@SportsLawLust⁠⁠⁠⁠⁠⁠⁠)

Producers: Mike Lawson (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@Mike_sonof_Law⁠⁠⁠⁠⁠)

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