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The Feed The Official Libsyn Podcast

The Feed The Official Libsyn Podcast

Technology

262 Protecting Your Podcast Brand, Effective Podcast Advertising and Programmatic Challenges Explored

262 Protecting Your Podcast Brand, Effective Podcast Advertising and Programmatic Challenges Explored

2024-02-20
Download Right click and do "save link as"

Hit skip or hit subscribe? The dilemma of podcast ads, explored from both sides of the microphone; what is podcast x-ray and why do you need it? The impact of podcast fame, podcast business and controversial guests is it destroying podcasting? Let's be nice to people on the internet; podcast Ads as a tool to get better at your own podcast promotion; the Podcast Threads community is thriving, plus so much more!

Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!

SIGN UP FOR OUR NEWSLETTER HERE!

Quick Episode Summary
  • (3:10) PROMO 1: The Main Thing
  • (4:09) Elsie and Erik conversation
  • Guest co-host! Erik Fisher
  • (5:44) The coolest tool, Podcast X-Ray
  • (11:35) Deep dive into the downfall of modern podcasting video
  • (27:42) What about when advertisers are deceptive about the categories?
  • (38:35) The audience experience of podcast ads and be nice, people!
  • (43:51) PROMO 2: Where Is The Line?
  • (46:20) Why listening to podcast ads is helpful to podcasters
  • (54:38) Podcaster Threads is cool!
  • (1:03:00) PROMO 3: Tomorrow's Legends
  • (1:04:00) Have you taken the Podcaster Gear survey?
  • (1:04:55) Where have we been and where are we going?
Featured Podcast Promo + Audio
  • PROMO 1: The Main Thing
  • PROMO 2: Where Is The Line?
  • PROMO 3: Tomorrow's Legends
Where have we been and where are we going
  • Elevating Your Podcast: Expert Tips on Production, Editing, and Collaboration - YouTube
  • Charles Duhigg on the Super Power of Clear Communication at Home and Work
  • Learn Podcasting — Publish Your First Episode Today! with Dave Jackson - YouTube
  • NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland
  • Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024

Thank you to Nick from MicMe for our awesome intro!

Podcasting Articles and Links mentioned by Rob and Elsie

  • Leave us voice feedback!
  • Beyond the To-Do List
  • Erik Fisher (@erikjfisher) on Threads
  • Meet Podcast X-Ray — Bumper | data-driven podcast growth agency
  • The Downfall Of Modern Podcasts - YouTube
  • @amahnke • I’m getting really tired of deceptive companies and organizations publishing podcast ads for pr… • Threads
  • @amahnke • 1. CPM isn’t only used in programmatic ads. You can have complete control over your advertisers… • Threads
  • @theschoolofluxury • List of things that are overrated: Podcast ads. Never ever have I cared for a brand featured on… • Threads
  • @ariellethisandthat • I almost never skip podcast ads. Here are a few reasons why: - it’s interesting to hear how m… • Threads
  • Podcaster Gear Survey 2024: Submit Your Kit (& Maybe Win $200)
  • Charles Duhigg on the Super Power of Clear Communication at Home and Work
HELP US SPREAD THE WORD!

If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️

Follow The Feed wherever you get your podcasts!

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FEEDBACK AND PROMOTION ON THE SHOW

You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.

  • Call 412-573-1934
  • Email thefeed@libsyn.com
  • Use our Speakpipe Page
view more

More Episodes

095 Podcasting at NAB, W.H.A.C. and Stats Addiction
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Bonus Ep RSS feed only - Rob Walch interviewed on Podcastification
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094 It's iTunes Podcasts, Banners and Sponsorship
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Bonus Ep RSS feed only - Rob Walch interviewed on The Long Short Way
2017-04-11
093 Surprising Data About Optimal Podcast Length and Lack Of Diversity In Podcasting Is Not Due To Discoverability
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092 Shownotes Advice and What Is The Optimal Length For Your Podcast?
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091 RSS SEO Myths, Podfest and Proclaim
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090 New Libsyn Podcast Pages and Apple Talks Podcasting
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089 The War and Peace Article About Podcasting, New Podcasting Records and Kidney Stones
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088 Destinations and Syndicated Media
2017-01-21
087 Facebook Live Audio and Explainerism In Podcasting
2017-01-07
086 When Radio Guys Don't Get Podcasting and Imminent Stratification
2016-12-17
085 Should You Join A Podcast Network and Podcasts With Your Name
2016-12-03
084 Calls To Action, Lawyers and Good Podcasting Articles
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083 Transcription Impact, Copyright Problems and Rob and Dave at DC Podfest
2016-11-05
082 Clammr Clones, Dealing With Racially Charged Language and Stickers!
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081 Spanish Podcasting, You Never Know Who's Listening and The Download On The Download
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080 International Podcast Day 411, More Bad Articles In Podcasting and Your Podcast Description
2016-09-24
079 Podcast Upfront, New IAB Advertising Stats and Podcast Branding 101
2016-09-10
078 Art19, Omny Studio and Social Media Playgrounds
2016-08-27
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