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School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

Business:Marketing

Mastering Podcast Rebranding: Lessons from the Front Lines

Mastering Podcast Rebranding: Lessons from the Front Lines

2024-04-29
Download Right click and do "save link as"

In this episode, we'll dive deep into the "why" behind rebranding your podcast and how vital it is to know your audience intimately, as these elements profoundly influence the content and success of your show.

I revisit the significance of knowing your WHY before changing a podcast’s identity and content approach. I also peel back the curtain on past errors to help you pave the way for smarter future changes, fostering growth and innovation.

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

ParticipantsScott From What Was That Like https://whatwasthatlike.com/  Rick from Renewed Mindsets  https://www.renewedmindsets.com/  York from Welcome To Earth Stories https://welcometoearthstories.com/  Mark from History of North America https://www.markvinet.com  Tyler from Crying is Manly https://cryingismanly.com/  Ralph From Ask Ralph https://www.askralphpodcast.com 

QUESTION OF THE MONTH

Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.

Leave Your Answer at  www.schoolofpodcasting.com/question

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Enjoy the Show? Buy Dave a Coffee

and give some of that value back. 

Mentioned In This Episode Quick and Dirty Tips  https://www.quickanddirtytips.com/ Mike Rowe  https://www.mikerowe.com  Podcast Review Show https://www.podcasterviewshow.com  Podcast Rodeo Show: https://www.podcastrodeoshow.com  Buzzsprout https://supportthisshow.com/buzzsprout (aff) Captivate https://supportthisshow.com/captivate (aff) Libsyn https://supportthisshow.com/libsyn (use code sopfree aff)

Chapter Markers:

00:00:00 - Rebranding  00:00:36 - Opening  00:01:17 - The Question  00:01:46 - Scott From What Was That Like https://whatwasthatlike.com/  00:03:37 - Rick from Renewed Mindsets  https://www.renewedmindsets.com/  00:05:51 - York from Welcome To Earth Stories  https://welcometoearthstories.com/  00:08:27 - Mark from History of North America https://www.markvinet.com  00:09:14 - Tyler from Crying is Manly https://cryingismanly.com/  00:10:27 - Ralph From Ask Ralph https://www.askralphpodcast.com  00:12:02 - Quick and Dirty Tips  https://www.quickanddirtytips.com/  00:13:30 - Switching Out Key Players  00:15:06 - Dave on Mike Rowe  https://www.mikerowe.com  00:16:06 - The AC/DC Fact  00:17:31 - The Way To Win  00:18:48 - Scott Made Changes Based on Community Feedback  https://www.whatwasthatlike.com  00:20:59 - Join the School of Podcasting  00:22:01 - Your Podcast Website https://www.yourpodcastwebsite.com  00:22:20 - Why Rebrand?  00:23:30 - Why I'm rebranding One of My Shows  https://www.podcastrodeoshow.com  00:24:10 - Stupid Mistakes  00:25:08 - New Plan  00:28:25 - Podcast Review Inights https://www.podcasterviewshow.com  00:29:22 - New Show Your Podcast Website  https://www.yourpodcastwebsite.com  00:29:59 - Buzzsprout Ads New Texting https://supportthisshow.com/buzzsprout (aff) 00:31:05 - Captivate Updates Player https://supportthisshow.com/captivate (Aff) 00:31:39 - See Picture Change  00:31:51 - Back To Normal  00:32:44 - Why I Rant About YouTube  00:35:26 - Question of the Month https://www.schoolofpodcasting.com/question  00:36:27 - Live Appearances https://www.schoolofpodcasting.com/where  00:36:58 - Follow the Show  https://www.schoolofpodcasting.com/follow  00:38:16 - Join the Community https://learn.schoolofpodcasting.com  00:39:06 - Bloopers 

This show originates at https://www.schoolofpodcasting.com/929 

 

Mentioned in this episode:

2025 Audience Survey

I Want Your Opinion

I am doing an audience survey and I want your input to help me make this show exactly what you want. If you have a few minutes, I have a quick survey at www.schoolofpodcasting.com/survey25

2025 Audience Survey

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