Podnews Report Card results for 2025

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• The Podnews Report Card results for 2025 were released on stage at Evolutions, with comments and scores by creators about the podcast platforms we all use. YouTube scored significantly higher for all categories, though creators expressed concern about walled gardens and about perceived complication getting listed. Apple continued to be creators’ favourite platform, though in the apps category, the independent podcast app Pocket Casts was #2. We’ve published the full results here.
• What is a podcast? Dan Granger spoke at Evolutions, offering a new definition for podcasting. “The stakes are nothing less than the sustainability of the entire channel.“ The company has published a whitepaper for download; and, in The Media Roundtable, a three-part documentary that traces the evolution of podcasting from pirate radio roots to today’s billion-dollar ecosystem.
• Spotify announced a number of changes and enhancements to advertising on its platform. It’s launched a new programmatic offering called Spotify Ad Exchange; and a new AI ad creator tool dubbed Spotify Gen AI Ads. Their launch notes contain a number of stats about how Spotify is working.

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