Topics covered and questions you’ll uncover during this episode:
- The findings from a Wall Street Journal/Dow Jones research study
- What was the main focus of the study? Who did it target?
- Why investigate the luxury real estate habits of Mansion Global’s readership?
- What’s the demographic of Mansion Global's readership?
- Where are the affluent moving to and spending money buying properties?
- On average, how many properties do the affluent own?
- On average, how much are the affluent spending on each property?
- Real estate is local - what's the importance of the broker relationship?
- How can the broker cultivate a better initial conversation with a potential buyer?
- What’s at the very core of the luxury real estate buyer?
- What’s happening to the Chinese buyer?
- Where’s the next group of international buyers coming from? Where are they going? Why?
- In the luxury housing market, what are the factors surrounding: low interest rates, low inventory but high prices? Why and what’s a solution to this?
Resources from this episode:
- Mansion Global
- Institute for Luxury Home Marketing