Topics covered and questions you’ll uncover during this episode:
- How to identify and produce “moments that matter” in your clients’ experience with you
- Recognizing the difference between telling someone you’re an expert and actually demonstrating you’re an expert
- Why clients shouldn’t be privy to all the behind-the-scenes happenings that take place when buying or selling a home
- Balancing boundaries and empathy when you’re involved with luxury real estate transactions
- The importance of solving problems before bringing them to the attention of your clients
- Why it pays to not burden your clients with unnecessary stress
Resources mentioned within the episode:
- REAL Marketing
- Customer Experience Template Download
- The Institute for Luxury Home Marketing