Doctor TK's goal in creating in-person events and mastermind programs has always been to bring clinicians together for them to bond and take their businesses to the next level through growing and scaling. Last November 2020, a live event was held in Las Vegas that introduced therapists to various streams of income. But with the restrictions brought by the pandemic, how did she manage to pull off the event?
In this episode, you'll hear the backstory of the 2020 Las Vegas Branding Mastermind specifically from the preparation up to the actualization of the program. You’ll also understand the value of imparting a clear marketing message to your audience when promoting your programs or events.
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You can get access to Doctor TK’s Freebie Library at:
https://bit.ly/39ptLnS
Podcast Goals:
- Know what it's like to prepare and conduct a live event in the middle of the pandemic by going through the behind-the-scenes
Episode Timeline:
- Behind-the-scenes preparation (02:46)
- An overview of the 3-day Las Vegas Therapist Branding Mastermind (07:11)
- Understanding the differences between growing and scaling made students sign up for the Elite Coaching Mastermind program (10:15)
- Learn more about having a profitable private practice through this upcoming workshop program (16:44)
Standout Quotes from Doctor TK:
- "I set the tone when I first opened up that video in Vegas and said, my goal is to bring these clinicians together so that they can bond, then grow, and eventually scale their businesses on a whole 'nother level." (09:13)
- "In order for mental health providers [at least in my business] to maybe understand the value of having a coach, sit down with them, take them one by one into the journey of their business and help them scale their business, have a personalized coaching program as well as a very huge community and live events tacked onto their program— it takes me spending live time with therapists." (12:36)
- "As a takeaway, your network is your net worth. Be very mindful of the people that you choose to have in your circle, that you give your energy to, your time to, who you listen to. You should be surrounded around people who want to cheer you up and that can pour into you and of course, you do the same for them. (15:00)
Resources Mentioned:
- Youtube Video: 2020 Las Vegas Therapist Branding Mastermind Event
- Youtube Video: Las Vegas Therapist Branding Mastermind (Aria Suites)
- Get access to the Dope Therapist Community Freebie Library
- Join the Elite Coaching Mastermind 2022 Notification List
- Join the waitlist for the Dope Therapist Academy: Manifest A Profitable Private Practice
Connect:
Find | Doctor TK
On Instagram: @DoctorTKPsych
On Facebook: @DoctorTKPsych
On Pinterest: @DoctorTKPsych
On Youtube: @Doctor TK
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