Episode 20 - Lee Garfinkle of Goodwin on building a dominant industry position in legal services

Every firm is trying to get closer to clients and build their profile in particular industries.

In this episode, Will Eke, Senior VP at Passle, is lucky to be joined by Lee Garfinkle, Chief Client Development and Relationship Officer at Goodwin, who discusses how their industry-focused strategy is enabling them to support their clients further, not only with legal issues, but with business and operational challenges.

In this edition, Will and Lee explore:

• How an industry-focused approach makes Goodwin stand out in the crowd
• How this approach work in practice and what has been established as part of the strategy
• Communications strategy to demonstrate industry eminence and how the approach works for winning new clients
• Successes of this approach that showcase how the firm's strategy is working
• How other client development and relationship officers can take this approach