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Reinventing Professionals

Reinventing Professionals

Business

Leveraging Generative AI for Business Development

Leveraging Generative AI for Business Development

2024-08-27
Download

I spoke with Jody Glidden, the Founder and CEO of Postilize, a company leveraging generative AI to support business development for lawyers, accountants, and professional services firms. We discussed pitfalls that legal services providers should avoid in marketing, how the type of professional service that one provides affects the approach to marketing and business development, and ways that generative AI is affecting marketing and selling professional services.

view more

More Episodes

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Business Development and Calculating the True Cost of a Legal Matter
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How the Approach to Efficiency and Productivity is Evolving in an Uncertain Economy
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Midsize Law Firm Priorities and Trends
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Effectively Applying Technology to Different Areas of the Business of Law
2023-02-15 134
Overcoming Resistance to Digital Transformation in E-Discovery
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The Power of an Innovation Roadmap in Modern E-Discovery
2023-02-07 137
Selling Technology to Law Firms and In-House Legal Teams
2023-02-03 149
Leveraging Technology to Accelerate the Delivery of Legal Services
2023-02-02 122
The Link Between CRM and Law Firm Success
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Incorporating Entrepreneurship and a Passion for Innovation Into Your Practice and Career
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Managing Data, Influencing Legal Technology Adoption, and Studying the Future Professional Services
2023-01-20 148
Tracking and Empowering Diversity and Inclusion Initiatives in the Legal Profession
2023-01-17 131
Balancing the Rising Costs and Risks in E-Discovery
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Operating and Growing a Legal Tech Startup in Ukraine
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Distinguishing E-Discovery Services in a Competitive Market
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Technology Trends Driving Change in Small and Midsize Law Firms
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The Value of Investing in Practice Management and CRM Software
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Legal Services and Legal Technology CEOs Reflect on 2022 and Offer Perspectives for 2023
2022-12-22 154
The Importance of a Partner Ecosystem for Legal Tech Growth
2022-12-20 127
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