Business:Marketing
In our last episode on the theme of Technology and the Student Experience, we look at how our conversations with prospective students can begin at a very early stage and technology can enable how we can improve these very early impressions.
We speak with Guy Andrews and Mark Higginson, experienced marketing and technology experts from Twenty Thousand Leagues and creators of Cues.ai.
But importantly, we discuss why technology isn't an inevitable solution particularly when it comes to education, and why we need to remain focused on the experiences students get from education before jumping on the latest tech trend.
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