13. How to get onto the retail grocery shelf with Kenny Vannucci of CarDan Marketing and consulting services
Kenny and I primarily discuss the steps required for small to medium sized CPG businesses to enter into and expand in the retail marketplace.
Together we identify some key costs that you must build into your model such as the cost of entry, marketing funds and programs.
https://cdmcservices.com/
If you have any questions, comments or feedback from today's episode please reach out : hayden@thepackheavypodcast.com
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