SITA has made a number of interesting findings around its 'passenger persona' work, learning that the majority of travelers identify as "careful planners" who book early, do plenty of research, double-check itineraries and work very hard to avoid problems during the travel experience. But other groups have emerged, including "independent and hyper-connected" "pampered" and "opened minded adventurers". Nigel explains why understanding passenger personas is key as mobile and airport self-service technology evolves.
Speaking of a move to self-service, SITA has acquired an innovative firm called Type22, which we’ve profiled on Runway Girl Network and which SITA believes will position it to become the bag drop technology leader. Nigel tells us what Type22 brings to the table, and why the success of of any bag drop technology is very much around making the system usable for all types of passengers and to better inform passengers about the state of their bags.
And last but not least, Netherlands’ Schiphol Airport plans to test a new robot named Spencer, which has been developed to help passengers find their way around the airport. Co-hosts Max Flight and Mary Kirby talks to Nigel about the role for robots in the airport of the future, particularly when it comes to assisting people, and even moving baggage around.
But are we getting to a point where passengers won't be able to interact with humans in the future? SITA's studies have found that people are receptive to doing things themselves when they have the technology in their palm. "We're at a tipping point," he suggests, where "people are giving up interacting with agents to do it themselves on their mobile phones".
Podcast 074: Ready to fly, but has COVID reset PaxEx expectations?
Podcast 073: Building travel confidence with masks on, change fees off
Podcast 072: The future of travel in a post-pandemic world
Podcast 071: Coronavirus and MAX grounding level one-two punch
Podcast 070: Considerations as PaxEx suppliers assess MAX production pause
Podcast 069: How big data is shaping every aspect of aviation
Podcast 068: Mulling MAX re-entry as Dickson takes the helm at FAA
Podcast 067: Deciphering the messaging from Airbus and Boeing in Paris
Podcast 066: Why people and profits must be balanced in aviation
Podcast 065: Max Flight and Mary Kirby on why there is no-MAX flight
Podcast 064: A220 stretch considerations and IFE ad deliberations
Podcast 063: Why the Boeing 777X will be the most modern airliner in the world
Podcast 062: Will mass shootings impact travel to the United States?
Podcast 061: Breaking down the passenger wins in FAA reauthorization
Episode 060: Inflight peanuts, animals and innovations, oh my
Episode 059: Fifty-year pilot John O. Graybill on flying private safely
Episode 058: Unpacking sexism at AGM, guns in carryon, pot in transit
Episode 057: Airline content trends and new lav concepts revealed
Episode 056: Flight Chic talks trends in advance of AIX
Episode 055: AirFi CCO talks fast deployment of portable wifi boxes
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