Each week, I receive questions in my DMs around how brands can improve their D2C sales from their websites. I’ll often hear brands talk about how their sales aren’t where they want them to be or how they feel like they’ve put in so much effort and dollars to improve their sales – with little actual improvement.
Frustrating, right? In this episode, I’m taking a moment to discuss just why e-commerce sales can be so difficult. Listen in to hear…
Make sure to check out our full show notes to connect with us on Instagram and LinkedIn, and we’ll walk through doing the math on your conversion rates.
This episode is sponsored by our Retail Ready® Masterclass for growing YOUR food business! As I mentioned in this episode, in our Masterclass I cover how wholesale can be part of a profitable omnichannel strategy for your brand. Check out our Masterclass for our actionable tips to increase your sales now, plus an invite to join us in Retail Ready®. Plus, if you KNOW that you want access to ALL of my buyer insights and to be a part of our supportive, knowledgeable community, then Retail Ready® is THE place for you. Click here to watch our Masterclass and learn those tips, plus all that we cover with our course, strategic support & community!
247. The Story Behind Alli’s Buyer Perspective
246. Alli's Important Rules of Retail
245. Should I Sell My Products in a Franchise?
244. 3 Food Founder Mistakes You Might Be Making
243. How to Avoid the Most Common Food Biz Finance Pitfalls
242. From Cookies to Cash: 3 Girl Scouts' Sales Strategies to Borrow
241. How to Keep Your Cool and Adjust When SKUs Underperform
240. What Buyers Really Want from You at Trade Shows
239. Hook, Line, and Sinker: Creating Brand Names that Reel In Customers
238. Part II: Kai's Transparent Take on Building Your Biz Conscientiously
237. Kai's Transparent Take on Building Your Biz Conscientiously
236. From Hustle Mode to Healthy Growth: Pivoting, Using Your Strengths, and Saying No
235. B.T.R. Nation's Path to Tripling their Number of Retail Doors in 2 Months
234. This 30 Under 30 CEO's 3 Words for Moving Forward
233. An Introvert's Guide to Expo West & Other Industry Events
232. Ibraheem Basir of A Dozen Cousins on Not Sacrificing Values for Growth
231. Know Your Numbers, Know Your Customers: Using Data to Get Past Plateaus
230. Beyond Buzzwords: How Brands Can Start Supporting a More Equitable Industry
229. [Is It Worth It, Charlie?] Defining Business Success Beyond the Numbers
228. 3 Pitch Lessons from 30 Years of CPG Experience
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