Christina Daves is a do-it-yourself publicity strategist. Together with her clients, she has over 1 billion views and over 8 figures in sales from free publicity. She has appeared on over 1000 media outlets and is a regular on-air contributor on television programs across the country.
In this episode, Christina shares how to use free publicity to massively grow your business and how to stand out from the crowd when doing media pitching.
"The people who get this, who get it, who get the digital marketing piece, who get the media piece, they're going to win because they're going to get the visibility. It doesn't matter how good they are or not, they're the ones who are going to get the clients and the customers.”
– Christina Daves
Why you have to check out today’s podcast:
Go to www.3xvaluegrowth.com/model
Episode Takeaway: What holds people back from doing PR?
"It's inaction. My business coach said to me years ago, 'Christina, imperfect action is better than perfect inaction.' So, just do it. What's the worst that's going to happen? Nothing. "
– Christina Daves
Resources|LinksConnect with Christina Daves:
Interview with Mike Armour: Above All, Build Trust
Julie Ann Sullivan: The Four Pillars of a Flourishing Workplace Culture
Interview with Michael Houlihan and Bonnie Harvey: When the Cement is Wet, You Can Move with Trowel
Interview with Lisa Nirell: Mindful Marketing in Challenging Times
Interview with David Veech: Getting back to BETTER
Interview with Regina Gulbinas: Fail-Proof Your Business in Any Industry
Interview with Holly Duckworth: Overcoming Leadership Stress Through Mindfulness
Interview with Mark Boundy : The Success of Your Business is All in Your Customer’s Head
Interview with Barry Moltz: How Small Businesses Can Thrive in the Corona Economy
Interview with Norman Wolfe : Growing Your Company From a New Paradigm
Jennifer Peek : Managing Business Growth for Profit
Interview with Tommy Breedlove : Become Legendary by Participating in Your Own Rescue
Interview with Martin Moore: Leadership – The Secret Sauce
Interview with Jennifer Dawn: Why It All Comes Down To Mindset
Interview with Tabitha Laser: Sustainable Growth Requires a Strong Foundation and Culture
Interview with Michelle Pascoe: How to Lead a Multi-Generational Team
Interview with Kristen Gallagher: Adding Value with Onboarding
Interview with Paresh Shah: Lifters Are Your Future
Interview with Karen Walker: No Dumbing Down
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