You have, most likely, heard of the importance of email as a driving force behind funding. While that is incredibly true, that’s not all there is. In today’s episode, Nalin discusses the importance of social media and how you can use it to cultivate different aspects of your brand, company, and product.
Main Takeaways
[1:32]: The Different Channels of Social Media
Every platform is different. You need to understand this to know what will work best for your product.
[4:28]: Not Every Platform Will Work For Your Brand
Each platform has its own agenda and can be quite different. Also, you may just not like using one platform. That’s ok! There are ways to work around it.
[7:24]: Impact of a Reach Social Media
Your reach on social media is one of the most impactful aspects of social. Let’s talk about what it is, how you can utilize it, and why it’s so important.
[8:57]: The Influence of the Hashtag
Did you know that you can utilize hashtags to generate more reach? By using them in the right way you can make sure your product is automatically getting categorized with similar products to ensure the right types of people are seeing you.
[11:34]: Relationship Building Via Social Media
One of the most important aspects of launching a product is relationships. What if we said that social media is one of the best ways to do that? With relationships comes trust and with trust comes backers.
[15:54]: How Social Media Can Help
So, just how can social media help you? What is the point of it all and what will you get out of it?
[17:48]: The Benefits And Importance Of A Call To Action (CTA)
Sometimes people just need to be told what to do. Let’s discuss what to tell them.
Resources From This Episode
CCP 050: How To Run Your Pre-Launch Facebook Group
CCP 049: How To Run Pre-Launch Facebook Ads
CCP 048: Answering Crowdfunding Questions
CCP 047: The Right Audience Size To Get Fully Funded
CCP 046: Create An Effective Landing Page
CCP 045: Finding The Right Teammates
CCP 044: Organic Marketing For Crowdfunding
CCP 043: Simplify To Successfully Launch
CCP 042: Need A Push To Get Started? Here It Is
CCP 040: Create Content Your Backers Want
CCP 039: The Pre-Launch Page Vs Landing Page
CCP 038: Don't Reinvent The Wheel (Model What Works!)
CCP 037: Why crowdfunding is not for you
CCP 036: Paid Promos Won't Save A Bad Campaign
CCP 035: How To Find The Right Backers For Your Idea
CCP 034: Step-By-Step Process To Raise $142,775 For AUDRIC's Watch
CCP 033: How To Create A Product People Want And Raise $466,659 with Graphene-X
CCP 032: Reimagining The Crowdfunding Valley Of Death
CCP 031: Solving Problems Through Products And Raising $54,354 For MK9 Chef Knife
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