Best Hour of Their Day | Podcast
Health & Fitness
In CrossFit gyms, it's crucial to simplify membership options to avoid overwhelming clients with excessive choices. Over-complexity in membership plans can deter potential members, thus it's essential to streamline options for ease of decision-making. Focus on selling not just the number of class sessions, but lifestyle and health improvements. Be mindful of diverse rates and the pitfalls of undervaluing services; strategic pricing and sales psychology, like price anchoring, are key. Avoid succumbing to undue discounting pressures and confidently sell higher-priced plans by emphasizing their value. Understand that running a successful gym extends beyond financial gains; it's about creating a positive impact on the community. A well-thought-out business strategy is imperative for sustainable success in the CrossFit industry.
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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#crossfit #fitness #gym #crossfitgames #podcast #coaching #business
(00:00) - Intro
(00:47) - Unique Gym Features and Simplified Memberships
(02:05) - Avoiding Buyer's Dilemma and Over-Complexity
(03:08) - Simplification Benefits for Staff and Clients
(04:53) - Membership Plans and Market Demand
(06:27) - Selling Lifestyle and Health Benefits
(08:32) - Challenges with Diverse Rates and Value Focus
(10:08) - Strategic Pricing and Sales Psychology
(13:09) - Discount Policies and Valuing Services
(25:20) - Overcoming Fear in Premium Pricing
(30:47) - Business Strategy and Community Impact
--- Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support714. 3 Pillars Of Building Successful CrossFit Boxes
713. The Most Loved Man In CrossFit | Chuck Carswell
712. You LEGALLY Need Contracts For Your CrossFit Memberships | Gym Lawyers
711. GORUCK & CrossFit | The President, Jimi Letchford
710. Allison Jachowski | Business Development Specialist and Level 4 CrossFit Affiliate Owner
709. Steve Haydock | Affiliate University Business and Coaching Development Specialist
708. Quitting Your Full-Time Job To Run Your CrossFit Gym
707. Coaching The Specific Warm Up In CrossFit Classes
706. Quitting Your Job, Making Merch Easy, and Wrestling | Barbell VooDoo
705. Turning Leads Into Lifers, Part 4 of 4 | Client Retention
704. Turning Leads Into Lifers, Part 3 of 4 | New Client Integration & Onboarding For CrossFit Gyms
703. Turning Leads Into Lifers, Part 2 of 4 | Sales
702. Turning Leads Into Lifers, Part 1 of 4 | Leads
701. Making A Partnership Work | CrossFit Pushin Weight
700. Coaching The General Warm-Up
698. Starting Your CrossFit Class Off Right | The Whiteboard Brief
697. Affiliate University 3.0 | The CrossFit Industry's Most Effective Business Development Platform
696. The Knowledge Pro Is Here | The World's Best CrossFit Coaching Development Platform
695. 2X Your Business In 12 Months Using Referrals
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