Under the Influence with Terry O’Reilly
Society & Culture
This week, I ask a dozen of the top creative directors in the advertising business to tell me the best “demonstration commercials” they have ever seen.
Because there is nothing more powerful than a dramatic product demonstration.
We’ll talk about a famous Krazy Glue commercial.
And a Volvo ad where the ad writer risked his life to demonstrate a point.
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Cars Are The Stars: Automobile Brands in Hollywood
Ham on Wry: Sandwich Board Advertising
Pants on Fire: When Customers Lie to Marketers
Cheeky Advertising
Billionaire Tourism
When You're This Big, They Call you Mister
Terry Interviews Arkells Lead Singer Max Kerman
Buy-O-Pics: When Brands Become Movies
Seeing is Believing: The Power of Demonstration Commercials - Part 2
Putting the Awe in Audio
Terry talks with a Cannabis Producer
The Marketing of Taylor Swift: (Taylor's Version)
Cannabis Marketing
Copycat Brands
Disappearing Acts: When Popular Brands Are Discontinued
We're back January 6th
Sounds That Sell
Ask Terry (From the AOP Archives)
Terry's Book Club (From the AOP Archives)
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Vinyl Cafe
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Someone Knows Something
Quirks and Quarks