Consumer demand for lab grown diamonds continues to rise. It is more important than ever that a retailer can accurately and powerfully share the unique story behind lab grown diamonds. In this podcast Brittany Lewis, Chief Marketing Officer and Dr. Jonathan Levine-Miles, Chief Process Officer for WD Lab Grown Diamonds give a clear overview of the premium lab grown diamond growth process, to ensure retailers can answer questions at point of sale. They provide fun facts about lab grown diamond growth, as well as talking points on sustainability and traceability and give retail tips on engaging the next generation customer. WD Lab Grown Diamonds is a leading lab grown diamond manufacturer, founded in 2008. A global leader in high-quality laboratory created diamonds with distribution under the brands WD Lab Grown Diamonds and Latitude.
Securing the Sale: Is Gold Filled Jewelry Right For You
Inflation Survival Guide
Say Yes to Colored Gemstone Engagement Rings
Beyond the Sparkle - Gemstones in Modern Consumer Trends
The Sustainability Opportunity: Reaching a New Customer
A Winning Formula: Email Marketing
Shining Opportunities: Embracing Lab-Grown Diamond Jewelry
Personalization & Customization: Grow & Retain a Customer Base
Diamond Inclusions: Nature’s Storyteller
Applying the 80-20 Rule to Managing Diamond Jewelry Inventory
The Power of a Strong Logo
The Growing Market for Men’s Jewelry
5 Key Insights into the Lab Grown Phenomenon
The Rise and Importance of Special and Custom Orders
The Growth and Opportunity in Colored Diamonds
Building Your Business With Diamond Milestones
From the Laboratory: Everything Retailers Need to Know About Disclosure and Detection of Diamonds
Piercing & Zapping Parties 101
The Rising Popularity in Colored Gemstones
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