All day long, people are communicating to each other through various ways, but does anyone stop to think about what makes communication actually work? Probably not. But if companies sat down to think about the most effective ways to communicate, they might reach more customers.
KJ is joined by Heather Gonzalez, who has over 20 years of experience with industry leading technology companies. She’s here to shake up the way companies view communication and provide valuable feedback to what really matters most.
Takeaways:
Quote of the show:
33:13 “You want things to sound great or sound technical using their terms. Even for myself who has been in the industry for 20 plus years, I know enough to be dangerous but I’m not technical. So I appreciate layman's terms, I appreciate the human aspect of that, I appreciate that someone is fearful that their jobs are going to be replaced by AI or robotics and that’s not the case.
So you have to communicate that we aren’t replacing you, we are enhancing something that is a monotonous activity and replacing it with the ability for you to go and spread your wings in the organization and create even more jobs. So I think I bring the human aspect to the structured, technical market.”
Links:
Ways to Tune In:
Disrupting Fast-Growth Friction to Function With Belle Walker - Episode #60
Disrupting Job Recruitment by Building Recommendation Algorithms - David Kamwana - Episode #59
ROI of Nice: Disrupting Tech Company Culture, Dave Delaney – Episode #58
Disruptive Marketing: Anatomy of a Silicon Valley Billon Dollar Exit with Steve Kahan
Disrupting the Chaotic Change of Post-COVID-19 B2B Sales with Josh Bilow – Episode #56
Disrupting the Swamp of Go-To-Market Data With Lars Grønnegaard - Episode #55
Disrupting Real Estate Management Cryptocurrency Payments with Denny Bohs - Episode #54
Disrupting and Unlocking Mystery Surrounding Blockchain With Bryan Daugherty - Episode #053
Disrupting Women in Engineering with Janell Nelson — Episode #52
Disrupting Customer Success FOR Customer Success — Emily Gabriele — Episode #51
Disrupting Project Management in Software Development - Shane Anastasi - Episode #50
Disrupting Employee Health Benefits - Lauren Randall - Episode #49
Disrupting the Meritocracy of Tech Sales - Deep Trikannad
Disrupting Centralized Financial Services in the Metaverse With Neeraj Satija
Disrupting the Fit Tech Industry - Laura Munkholm - Episode # 046
Disrupting Data Science in Neuroscience and AI – Dimitri Yatsenko
Disrupting Biotech & Anti-Aging with Oleg Teterin
Disrupting Small Business Workflow with Ray McKenzie - Episode # 043
Disrupting the Prediction of Financial Markets with Arnav Sheth | Episode #042
Disrupting Online Music Education with Real Brave Audio’s | Daniel Powers Jr.| Episode #041
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